FAQ
Strategy that holds up under pressure
01How do I know if my situation is a good fit for this kind of work?
The clearest signal is that you have a specific decision in front of you and you are not sure you are thinking about it clearly. The work fits best when there is a real question on the table, not a general desire to improve strategy. If you are unsure, send a short email describing the situation and you will get an honest read.
02What does the first call look like?
It is a 30-minute conversation, no charge. We will ask about the decision or challenge you are facing, what you have already tried, and what a useful outcome would look like. We will also tell you honestly if we are not the right fit. If it makes sense to move forward, a short proposal follows within a few days.
03Do you work on a retainer or project basis?
Both, depending on what makes sense. Single-project engagements are common for one-time decisions. The fractional strategy support and quarterly review engagements are ongoing. No retainer is required to start. Most clients begin with one scoped project.
04How do you handle confidentiality?
A mutual NDA is signed before any substantive work begins. Client situations are never discussed with other clients, and client names and materials are never used publicly without explicit permission.